BB&T 2008 Annual Report Download - page 14

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The following table reflects BB&T’s deposit market share and branch locations by state at December 31,
2008.
Table 1
BB&T Deposit Market Share and Branch Locations by State
December 31, 2008
%of
BB&T's
Deposits (2)
Deposit
Market
Share
Rank (2) Number of
Branches
Virginia (1) 25% 2nd 392
North Carolina (1) 26 2nd 360
Georgia 11 5th 162
Maryland 8 6th 129
South Carolina 8 3rd 117
Florida 5 11th 107
Kentucky 5 4th 91
West Virginia 6 1st 78
Tennessee 3 6th 58
Washington, D.C. 1 7th 12
(1) Excludes home office deposits.
(2) Source: FDIC.gov—data as of June 30, 2008.
In addition to the markets described in the table above, BB&T operates three branches in Alabama and two
branches in Indiana. Please refer to Note 21 “Operating Segments” in the “Notes to Consolidated Financial
Statements” for additional disclosures.
Executive Overview
Significant accomplishments in 2008
In the opinion of BB&T’s management, the Corporation’s most significant accomplishments during 2008 were
as follows (amounts include the impact of acquisitions where applicable):
ŠSuperior performance relative to the industry
ŠAverage loans increased 8.2%
ŠAverage deposits increased 6.4%
ŠFee income increased 10.3%
ŠEffective expense control
ŠAsset quality remained healthier than peers
Š94,000 net new transaction deposit accounts were added
ŠHouseholds utilizing 5 or more BB&T services grew to 34%
ŠThe number of clients utilizing online banking services increased 21% to approximately three million
Š30 de novo branch locations were opened
ŠMaintained superior service quality as measured by an independent survey company
ŠLaunched successful advertising campaign – Best Bank in Town Since 1872
ŠAcquisitions of several nonbank financial services companies were completed
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