Philips 2005 Annual Report Download - page 19

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Philips Annual Report 2005 19
Soothing warmth
The Infraphil is one of Philips’ longest-lasting success stories. First launched in 1945,
it was an instant bestseller, and the number sold recently hit the 12 million mark.
The new InfraCare takes infrared technology and design into the 21st century. It
combinesspecialoptics,alterandmorepowerfullampstospreadthesoothing
warmth of infrared light evenly across a larger area of the body. This increases
comfort and ease of use. The largest InfraCare lamp can treat the entire lower
back in a single 15-minute session.
Healthcare in the digital home
We are extending our knowledge of consumer electronics
technologies for the digital home into the realm of healthcare
– working with providers in North America and Europe
to test wireless, broadband-based solutions. Developed
by Medical Systems in cooperation with Philips Applied
Technologies, this new communication platform – Motiva
– enables patients and their doctors to transmit medical
data via the patient’s TV. Our goal is to help healthcare
providers deliver more effective care at lower cost and to
empower patients to take a more active role in managing
their own healthcare.
Motiva received a 2005 Medical Design Excellence Award in a competition
organized by Canon Communications LLC – the only awards program that
exclusively recognizes contributions and advances in medical product design.