Philips 2005 Annual Report Download - page 38

Philips Annual Report 200538
Information on the Philips Group
Lighting
Lighting
Philips has been engaged in the lighting business since 1891
and is the global market leader with recognized expertise
in the development, manufacturing and application of
lighting solutions.
Lighting seeks to improve people’s lives with its lighting
products, systems and services. Consistent with Philips’
“sense and simplicity” brand promise, it does this based
on a thorough understanding of people’s needs, desires
and aspirations, applying its leading-edge technological
capabilities to create advanced, user-friendly lighting
solutions for both the consumer and professional markets.
Lighting consists of ve lines of business: Lamps; Luminaires;
Lighting Electronics; Automotive, Special Lighting, UHP &
LCD Backlighting; and Lumileds.
Lighting’s ambition is to achieve protable growth in
developing markets (especially China), in key accounts with
leading global customers, in innovative new application
segments and by enhancing its position in the value chain
towards professional customers and end-users. It wants
to be recognized by all its stakeholders as setting the pace
in the lighting industry, as the best partner to do business
with, and as a responsible corporate citizen contributing
to the sustainability of society at large.
The division employs approximately 45,500 people and
has some 70 manufacturing facilities worldwide.
Moving the business forward
End-user-driven innovation, marketing excellence, supply
excellence and people are the key drivers for Lighting as
it moves forward. To conrm its leadership position, the
division is focusing on these areas while pursuing a policy
of continuous improvement and strict control of costs and
assets. In this way it is transforming its portfolio and
supply infrastructure to increase growth and exibility,
while securing its present prot base.
Within Lamps, the division’s largest business, the main
growth areas are the thin 16 mm T5 uorescent lamps,
halogen lamps, compact uorescent lamps (integrated and
non-integrated) and high-intensity discharge lamps – e.g.
(Mini) MASTER Colour CDM, MASTER Colour Elite and
CosmoPolis. The latter solves the color variation problems
inherent in conventional metal-halide lamps, while offering
much longer economic life and thus considerably lower
maintenance costs. Organized on a regional basis, the
Lamps business operates its sales and marketing activities
through the professional, OEM and consumer channels.
The Luminaires business is active in the regions EMEA
(Europe, Middle East and Africa), Latin America and Asia
Pacic, and is organized in a Trade business (commodity
products) and a Projects business (project luminaires).
Recent successful products include: the Savio, Celino and
Arano ranges for ofce lighting, which are equipped with
state-of-the-art Dynamic Lighting technology, enabling
white color changes to enhance ofce workers’ sense of
well-being; the Cabana, a high-bay range for industrial use,
Colored light with LEDs
In the Business Center in the PSV Stadium in Eindhoven,
the colored light produced by Philips’ LED lighting
solutions creates a relaxing, informal ambience.