Bank of America 2002 Annual Report Download - page 3

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The theme of this report — Higher Standards — reflects your
company’s commitment to the idea that in every endeavor,
there is always an opportunity to raise the bar, to do something
better than anyone has done it before. Our commitment to
this idea is evident in the year’s achievements.
In 2002, your company:
• Posted strong financial results in a challenging
business environment;
• Launched exciting new products and significantly
improved customer satisfaction;
• Outperformed its peers and gained market share
in most of its major businesses; and,
• Won recognition from two major financial
publications (U.S. Banker and American Banker)
as the best American banking story of the year.
We are fulfilling our vision for a fully integrated,
multi-product financial services company, and that vision
has not changed. We are more convinced than ever that
clients of all our businesses want a financial services partner
that offers unmatched convenience and expertise, high
service quality, innovation and a variety of products and
services delivered as a single relationship. We also remain
convinced that such a company, when managed with focus,
discipline and intensity, will produce strong growth and
consistent, quality returns for its owners.
Building and preserving trust. Producing quality
returns was, as always, our top priority in 2002. But there was
no denying the top story of the year in corporate America:
1
BANK OF AMERICA 2002
Kenneth D. Lewis
Chairman, Chief Executive Officer and President