Philips 2012 Annual Report Download - page 16
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3 Our strategy in action 3 - 3
16 Annual Report 2012
AlluraClarity with ClarityIQ technology² is another of our
recent breakthroughs in live image guidance. Developed
in collaboration with interventional physicians and
introduced in 2012, it directly addresses the ongoing
concern of radiation dose level for patients and exposure
to clinical staff during interventions.
Traditionally, lower radiation doses have translated into
lesser image quality in interventional procedures. In a field
where image clarity is critical, AlluraClarity with ClarityIQ
does a superior job of maintaining image quality at
significantly reduced doses.
These and other advances in imaging are helping drive the
transition from open to minimally invasive surgery for
better clinical and economic outcomes, while
transforming disease management for countless patients.
“Live image guidance is just one example of how Philips is
transforming the future of health care,” said Gene
Saragnese, Executive Vice President and CEO, Philips
Imaging Systems. “The combination of innovation
leadership, clinical partnership and an entrepreneurial
approach has created demand in the market for our
disruptive technology. It is what drives us every day to
deliver the best possible patient outcome while improving
the overall clinical experience.”
1. Not available in the US; pending FDA 510(k) clearance
2. Not available in the US
At the 2012 meeting of the
Radiological Society of North
America (RSNA) we unveiled the
next chapter in our unique approach
to radiology, Imaging 2.0.
Since the launch of Imaging 2.0 in
2010, we have advanced the
dialogue across the continuum of
care, in partnership with healthcare
stakeholders and clinicians, to
address some of the world’s
toughest healthcare challenges.
At RSNA 2012 we showcased 15
new products and features that
reflect the principles of Imaging 2.0.
Offering smart, patient-adaptive
systems for patient comfort and
image quality, new ways to integrate
and share information, and superb
economic value through innovative
upgrades, these solutions help
healthcare providers to deliver
customized care and better patient
outcomes at lower cost.