RBS 2004 Annual Report Download - page 51

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Annual Review and Summary Financial Statement 2004
Divisional review
49
 Citizens created The Citizens Housing Bank
to provide up to US$200 million in low-interest loan
funds to non-profit housing developers to create
more affordable housing units in New England.
 Since it began in 2002, Citizens’ innovative
Community Champions program has assisted 35
small, non-profit agencies in New England and
five in Pennsylvania dedicated to significant
social service issues like community health care,
disadvantaged youth services, homelessness,
hunger and affordable housing. Citizens will extend
this initiative into the Midwest within the next year.
 More than 90 colleagues have benefited
from Citizens’ military leave policy, which was
extended above and beyond legal requirements,
to bridge pay and benefits to cover the duration of
military leave. We also gave employees with serving
family members time off with pay, and help with
travel expenses.
 Our enhanced activity in the Charter One
geography during 2004 included multi-year
community partnerships with the Indianapolis Colts,
the National Football League’s Indiana franchise,
and the “Cuse Cares” community service program
for student-athletes at Syracuse University in central
New York.
 Citizens Bank Park, the new home of
Major League Baseball’s Philadelphia Phillies,
opened in April 2004. The 25-year naming rights
and promotional agreement with the Phillies has
strengthened Citizens’ community presence and
enhanced the brand in and around Philadelphia.
 Citizens was the No.1 US Small Business
Administration lender in the Mid-Atlantic and New
England regions and the No. 2 lender in the US
for the third consecutive year. We made 5,695
SBA-backed loans totalling more than US$232
million, a 38% increase in loan volume over 2003.
Awards
 Citizens Bank New Hampshire –
2004 Business of the Year
Business NH Magazine
 Citizens Bank – Best Places to Work in
Pittsburgh. It was also named “best” in the large
company category.
Pittsburgh Business Times
 Citizens Bank – first Corporate Citizen
Award
The Organization for a New Equality, Boston