Philips 2011 Annual Report Download - page 6
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Message from the CEO
6 Annual Report 2011
Message from the CEO
“Accelerate! is all about bringing meaningful innovations to our
customers in local markets – and doing so faster and better than
the competition!” Frans van Houten, CEO
Dear stakeholder,
Philips is a great company with a wealth of talent and
powerful assets – e.g. outstanding innovation capabilities,
a strong brand, a global footprint, leading positions in
healthcare, lighting and lifestyle growth businesses, and a
solid balance sheet. We have tremendous potential in
terms of margin improvement, growth and higher returns.
But as our 2011 results reaffirmed, we cannot be satisfied
with our current performance, and we will step up to
deliver fully on that potential.
In September 2011 we celebrated 120 years of Philips
innovation – a landmark achievement. 2011 was also a
year of radical change, both on the world stage and within
our company. It was the first year of Accelerate! – a
fundamental change and performance improvement
program designed to unlock our full potential, and so
make Philips an even stronger company capable of
bringing meaningful innovations to market for many years
to come. Together with my colleagues on the Executive
Committee – our new leadership team, spanning
businesses, markets and functions – I am honored to lead