Philips 2009 Annual Report Download - page 31
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2.5 Home Lighting
Home lighting is not only about ‘functional’ lighting –
increasingly it is about the power of lighting to offer more
‘emotional’ scene-setting and ambience creation.
The growing importance of design is clearly noticeable in the
interior of people’s homes. Customers increasingly want to be
able to personalize their interiors in line with their needs. For
example, bright white light for the home office and working
spaces, more yellowish light for living rooms or bedrooms. For
us, this means an increased focus on solutions that allow our
customers to play with light, adapting it to their moods and
wishes.
2 Our strategy in action 2.5 - 2.5
Philips Annual Report 2009 31