Regions Bank 2010 Annual Report Download - page 4
Download and view the complete annual report
Please find page 4 of the 2010 Regions Bank annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.-
1 -
2 -
3 -
4 -
5 -
6 -
7 -
8 -
9 -
10 -
11 -
12 -
13 -
14 -
15 -
16
-
17
-
18
-
19
-
20
-
21
-
22
-
23
-
24
-
25
-
26
-
27
-
28
-
29
-
30
-
31
-
32
-
33
-
34
-
35
-
36
-
37
-
38
-
39
-
40
-
41
-
42
-
43
-
44
-
45
-
46
-
47
-
48
-
49
-
50
-
51
-
52
-
53
-
54
-
55
-
56
-
57
-
58
-
59
-
60
-
61
-
62
-
63
-
64
-
65
-
66
-
67
-
68
-
69
-
70
-
71
-
72
-
73
-
74
-
75
-
76
-
77
-
78
-
79
-
80
-
81
-
82
-
83
-
84
-
85
-
86
-
87
-
88
-
89
-
90
-
91
-
92
-
93
-
94
-
95
-
96
-
97
-
98
-
99
-
100
-
101
-
102
-
103
-
104
-
105
-
106
-
107
-
108
-
109
-
110
-
111
-
112
-
113
-
114
-
115
-
116
-
117
-
118
-
119
-
120
-
121
-
122
-
123
-
124
-
125
-
126
-
127
-
128
-
129
-
130
-
131
-
132
-
133
-
134
-
135
-
136
-
137
-
138
-
139
-
140
-
141
-
142
-
143
-
144
-
145
-
146
-
147
-
148
-
149
-
150
-
151
-
152
-
153
-
154
-
155
-
156
-
157
-
158
-
159
-
160
-
161
-
162
-
163
-
164
-
165
-
166
-
167
-
168
-
169
-
170
-
171
-
172
-
173
-
174
-
175
-
176
-
177
-
178
-
179
-
180
-
181
-
182
-
183
-
184
-
185
-
186
-
187
-
188
-
189
-
190
-
191
-
192
-
193
-
194
-
195
-
196
-
197
-
198
-
199
-
200
-
201
-
202
-
203
-
204
-
205
-
206
-
207
-
208
-
209
-
210
-
211
-
212
-
213
-
214
-
215
-
216
-
217
-
218
-
219
-
220
-
221
-
222
-
223
-
224
-
225
-
226
-
227
-
228
-
229
-
230
-
231
-
232
-
233
-
234
-
235
-
236
 |
 |
PROGRESS MADE
In spite of the challenging headwinds, Regions’ core business
steadily improved during the year and placed us in a stronger
position as America began turning the corner of economic
uncertainty. Our commitment to staying focused on the customer
drove this improvement and continues to be the foundation of
Regions’ strategic growth plan. We’ve been very successful in
keeping customers fi rst in everything we do, as evidenced by
Gallup identifying Regions as a top-decile performer in customer
loyalty. JD Power & Associates also ranked Regions among the
most improved retail banks in customer satisfaction, in the top
fi ve in customer satisfaction among primary mortgage servicing
companies and fourth in the U.S. Small Business Banking
Satisfaction Survey. Attention to service quality and loyalty
paid off in key areas. For the second year in a row, the company
opened nearly one million new business and consumer checking
accounts and increased low-cost deposits by $7 billion. Recent
FDIC market share data indicated our growth in deposits ranked
Regions fi rst among our peer group and seventh among the top
25 banks. Importantly, we grew deposit market share in over half
of our Top 25 markets.
We remained an active lender in 2010, continuing our
commitment to making prudent loans to qualifi ed customers.
During last year’s challenging environment, we made new or
renewed loan commitments totaling $59.9 billion, including
$10.7 billion to consumers, $7.2 billion to small businesses and
$42 billion to other commercial customers. In the consumer group,
our residential mortgage unit originated $8.2 billion in loans for
the year, giving us our second best production year in our history.
Within the business services group, we understand that small
and middle market businesses are the foundation of economic
growth in the communities we serve. That understanding drives
REGIONS 2010 ANNUAL REPORT
2 |
Our commitment to
staying focused on
the customer drove
this improvement
and continues to be
the foundation of
Regions’ strategic
growth plan.