Bank of America 2004 Annual Report Download - page 23
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By filling the traditional gap between consumer banking and
private financial services for the very wealthy,
Premier Banking & Investments is steadily gaining market
share and building new and expanded client relationships in our
country’s largest and fastest-growing wealth markets,
including Walnut Creek, California, above.
When qualified consumer banking customers join Premier Banking, their average balances grow by 9%.
Premier Banking revenue grew by 36% in 2004.
Total balances in Premier Banking & Investments (deposits, loans and client brokerage assets)
have increased from $98 billion in 2002 to $199 billion in 2004.
22 BANK OF AMERICA 2004