Philips 2014 Annual Report Download - page 6

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Message from the CEO 2
6 Annual Report 2014
2Message from the CEO
We believe that our active reshaping of the portfolio is the
best way to create value for our shareholders and to ensure
a successful future for the customers and employees of
both companies.” Frans van Houten, CEO Royal Philips
Dear stakeholder,
In 2014 we further sharpened our strategic focus and
took the next step on our Accelerate! transformation
journey by announcing our plan to establish two pure-
play, customer-focused companies in the areas of
HealthTech and Lighting Solutions – both leveraging
the trusted Philips brand.
In light of the mega-trends that are shaping our world
– growing and aging populations, the increase in
chronic diseases, urbanization, energy resource
constraints, etc. – both companies will be well placed
to capture growth opportunities as innovative
technology solutions & services partners.
Royal Philips will help address the challenges facing the
health care ecosystem through new, more integrated
forms of care delivery across the health continuum –
aided by Big Data, clinical decision support, and the
Internet of Things.
The convergence of our consumer technologies that
facilitate healthy living, our medical technologies that
help clinicians to deliver better treatment, and our
mobile and cloud-based technologies that allow data
sharing will help health care systems to improve patient
outcomes, quality of care delivery and cost
productivity.
We see considerable scope to grow in this space, both
organically and through bolt-on acquisitions. Our
acquisition of Volcano is the next step in building out
our HealthTech portfolio and will strengthen our
leadership in the growing image-guided therapy
market.
Similarly, in the Lighting Solutions space, our LED-
based connected value propositions are going beyond
illumination and transforming the way we use our
personal and public spaces. By giving people satisfying
and inspiring experiences, solutions such as Power over
Ethernet oce lighting, city-wide lighting management
and our Philips Hue smart home lighting are set to
transform the very fabric of modern life.