Philips 2010 Annual Report Download - page 57

4 Our planet, our partners, our people 4.6 - 4.6
Annual Report 2010 57
The SimplyHealthy@Schools Healthy Heroes toolkit is
aimed at children aged 8-12 years old and illustrates
simple ways of increasing your health and well-being by
paying special attention to air, light, water and oral
hygiene, as well as to exercise and environmental care.
When these factors are improved, children perform
better and their overall mental and physical well-being
also improves. Simultaneously, the Healthy Heroes
program makes children aware of the positive influence
that they can have themselves on their lifestyle and their
environment. The participating schools around the world
also receive a free upgrade of the lighting in their
classrooms to energy-efficient solutions that reduce
energy consumption while enhancing teachers’ and pupils’
sense of well-being.
In Taiwan, De-Hong Tseng, principal of Shi-Lei elementary
school, enthused: “We are so happy to have Philips’
volunteers come all the way up to the mountain and
engage our children with such fun and meaningful
activities. Philips really cares about a sustainable society
and contributes with real action.”
Everyone benefits
Our employee volunteers also get a lot out of the
SimplyHealthy@Schools experience. 71% of all
employees responded favorably to the Employee
Engagement Survey question: “Philips does a good job of
contributing to the communities we live in (e.g. social
investment programs such as SimplyHealthy@Schools)”.
When employees who had participated in the program
were asked the same question, the favorable response
advanced to 91%. When asked if they would recommend
participation to a colleague, 58 out of 60 people replied
“Yes, absolutely!”
To be continued...
The program’s success means it will be continued and
expanded in 2011 to include more schools, extra activities
and countries such as South Africa, Botswana and Ghana.